Setup Your Instagram for Sales

May
03

Setup Your Instagram for Sales

If you want your Instagram to sell for you 24/7 without *you* being online 24/7, then this post is for you.

Everything changed once I realized all of Instagram’s features work together to create a virtual storefront. Suddenly knowing what to post & selling my offers became so much easier and that’s what I want for you too. When you know how to leverage each feature on Instagram, you not only maximize connections & conversions, but your account is set up to make sales FOR you.

If you want to:

✌🏼 log off on the weekends without it affecting your sales
✌🏼 go on vacation without packing up your laptop
✌🏼 grow the business without always needing to launch new

That’s possible when you have a marketing ecosystem designed to grow the business, support your customers, and free up your time.

So let’s break this down…

Here’s how I use all of Instagram’s features to create a digital storefront that sells for me 24/7:

FEED = STORE

Create a BINGEABLE experience, think of your favorite stores… you can happily browse & wander around with your iced coffee for hours. Your feed should be no different

REELS = WINDOW DISPLAYS

Get the people curious, create fun experiences they enjoy as they’re just going about their day that make them wanna pop in & see what you got 

PINNED POST = CURRENT TABLE DISPLAYS

They just walked in, what are the top things they need to see… New launch, story of how you got started, best sellers?

CAROUSELS = FITTING ROOMS

We’re inside now, okay? Help us fully envision ourselves in whatever you’re selling & fully experience your brand. We wanna chat, ask questions, poke around, see the details, size & color comparisons, styling options, you name it

STORIES = BEST SALES ASSOCIATE

She’s the one with the fun banter who also has killer sales skills that leaves customers feeling excited and empowered to make a decision. Don’t sleep on this one 👀

HIGHLIGHTS = 24/7 CUSTOMER SERVICE & SALES TEAM

They wanna know a nitty gritty ‘how to care for’ question? Lazily browse (stalk) the latest collection at 2am when they can’t sleep? See what others have to say before they finally checkout? Highlights got them (and you) covered

This approach will not only change the way you view content by:

☁️ Taking the pressure off one single post doing it all

☁️ Keeping you focused on the message of each post

☁️ Simplifying creation & what to say/post where

… It also WORKS.

When each post does its job, sales are no longer dependent on any one post.

(and maybe more accurately… they’re no longer dependent on YOU always being the one to show up)

If your goals have outgrown your current strategy and you want more predictable revenue, it’s time your marketing works together towards that bigger vision.

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